TRISILVA LOGO PACK
==================

Everything needed to place the Trisilva logo correctly. If a layout needs
something that is not in here, ask at hello@trisilva.ai rather than
approximating it. We answer within one business day.


WHAT IS IN THE PACK
-------------------

  logo/trisilva-logo-light.svg    Full logo for light backgrounds
  logo/trisilva-logo-light.png    The same, at 2x raster
  logo/trisilva-logo-dark.svg     Full logo for dark backgrounds
  logo/trisilva-logo-dark.png     The same, at 2x raster

  symbol/trisilva-symbol.svg      The mark on its own
  symbol/trisilva-symbol.png      The same, at 2x raster
  symbol/trisilva-symbol-adaptive.svg   Mark that follows the host theme
  symbol/trisilva-symbol-adaptive.png

Prefer the SVG wherever the layout accepts one. It stays sharp at any size.


THE NAME, IN TEXT
-----------------

The company is Trisilva. Always that, in running text and in headlines.

Never Trisilva.AI, never Trisilva.ai, never TriSilva. The domain is
trisilva.ai, written in lower case, as a domain rather than as the name.

Tagline: Mission-Critical Platforms for Asia's Insurance


CLEAR SPACE
-----------

Keep clear space on all four sides equal to the height of the symbol.
Nothing sits inside it.


MINIMUM SIZE
------------

  Full logo    120px wide on screen, 24mm wide in print
  Symbol only  24px wide on screen, 6mm wide in print


BACKGROUNDS
-----------

The light logo goes on light grounds, the dark logo on dark grounds. On a
photograph, use whichever keeps the mark legible, and place it over a quiet
area of the image.


DO NOT
------

  - Recolour the mark. It stays teal in every version.
  - Stretch, squash or rotate it.
  - Add shadows, glows, outlines or other effects.
  - Place it on a busy background.
  - Rebuild it by setting the name in type next to the symbol.


COLOUR
------

  Trisilva Teal  #00CCCC   The one brand accent, and the mark
  Carbon         #0C0D0F   Deepest ground
  Ink            #121212   Body text on light grounds
  Light          #F6F6F4   The light ground, warm rather than blue-white
  Hairline       #E6E5E1   Rules and borders
  Gold           #C9A84C   Rare warm counterpoint, never the logo


TYPEFACES
---------

Geist for everything, Newsreader italic for editorial pull quotes. Both are
open source: Geist from vercel.com/font, Newsreader from Google Fonts. The
font files are not in this pack, because the copies we hold are web format
and a print layout needs the originals.


CONTACT
-------

hello@trisilva.ai
trisilva.ai/press
